LEGAL ISSUE: something identified within a project that could lea to breaking a law. eg risk assessment.
ETHICAL ISSUE: something that could lead to complaints
REGULATORY BOARDS
•Advertising Standards Authority (ASA)
•Ofcom
•Performing Right Society for Music (PRS)
LEGAL ISSUES
- COPYRIGHT- All content should be either used with with permission from the op or be created by an advertising industry
- ACCURACY- Every effort should be made to represent the product so no false claims can be made.
- PRIVATE PROPERTY- permission for the location should be in writing so no trespassing
- PRIVACY- people inn the product need to sign a contract that their likeness can be used. if filming in public you have to let the public know they may be in a media product
- DISCRIMINATION- None will be unfairly dissmissed on the basis of race, ethnicity religion, gender ect
- Inappropriate imagery- young actors, special care must be taken to make sure young actors/models are not being taken advantage of
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